Message Routing – Effortless Customer Communication for Amazon Sellers

Automatically Forward Customer Emails

Faster Response times from your suppliers for Product-related inquiries

Are you tired of acting as the middleman between Amazon customers and your suppliers? With ShipmentBot’s Message Routing, you can automate the entire process—saving time, reducing errors, and delivering a better customer experience.

How Message Routing Works

1. Customer Inquiry: A buyer sends a question about an order through Amazon.
2. Automatic Routing: ShipmentBot receives the message and instantly identifies the right supplier based on order, SKU, or ASIN.
3. Supplier Notification: The message (including any attachments) is forwarded directly to your supplier’s email.
4. Direct Response: The supplier replies to the customer—without ever needing access to your Seller Central account. ShipmentBot handles the secure relay.

Why Use Automated Message Routing?

• Save Time: No more copy-pasting or manual forwarding of customer emails.
• Empower Suppliers: Let your suppliers handle customer questions directly, so you can focus on growing your business.
• Protect Your Account: Suppliers never need Seller Central access—ShipmentBot keeps your credentials safe.
• Faster Customer Service: Customers get answers straight from the source, with no delays.

Real-World Example

“We used to spend hours every week forwarding Amazon messages to our suppliers. Now, ShipmentBot does it for us—instantly. Our customers get faster answers, and our team is free to focus on what matters.”
— Alex R., Marketplace Manager

Get Started in Minutes

1. Enable Message Routing for your suppliers in ShipmentBot.
2. Add your unique routing email to Amazon’s Buyer-Seller Messaging settings.
3. That’s it! Your suppliers will now receive and respond to customer messages automatically.

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Ready to automate your customer communication?
Contact us or book a demo to see Message Routing in action!